Landscape and prioritize the opportunities that will lead your organization to growth.
Whether you are exploring a new area or building on an existing opportunity, use opportunity strategy to prioritize to form your Vision, Strategy, & Top Opportunities. Organizations often have a vision and strategy but lack clarity on which ideas to invest in to deliver growth. Opportunity Strategy is an opportunity-driven process that engages the corporation, business unit, or function to identify new areas for growth at a Territory level and a Space level. Taking an Opportunity Thinking® approach creates the much-needed Opportunity Middleware™ that bridges the gap between strategy and the initiatives that will drive growth, defining the most critical areas for investment.
|Defining the Middleware||Defining the spaces within a specific territory to create a clear organizational roadmap of how to capture an opportunity.|
|Lack of focus||Too many projects in the pipeline and difficulty focusing on the right opportunities that will drive growth.|
|Focused on ideas vs opportunities||A culture focused on ideas rather than big opportunities. Narrowing too quickly. Organization moves directly from a big territory into ideas without prioritizing spaces to pursue.|
|Engaging the Ecosystem||Engaging and collaborating with individuals and companies outside of your organization. Those who participate, influence and observe our industries accelerate learning's and the identification of new opportunities.|